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In this delightful, quick to read, business management allegory, Donna M. Genett Ph.D., uses an entertaining narrative about identical cousins, James and Jones, to introduce her successful six-step program for effective delegation.

Whether you are the one delegating or the one being delegated to, implementing these six steps is guaranteed to lighten your workload and give you more time to focus on what

$19.95

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The 5 Essential Legal Documents You Need by Age 55

by Judith D. Grimaldi, Joanne Seminara, and Pierre A. Lehu
Publication Date: June 15, 2015
$12.95 ($13.95 Canada)
Trade Paperback
6″ x 9″
120 pages
ISBN 978-1-61035-258-1

Many people discover too late that they need some essential legal documents to deal with common health and end of life issues. Failing to prepare these documents ahead of time can create major legal headaches that often require expensive trips to court to resolve.

Written by expert attorneys, 5@55 is a slim, easy-to-read guide to the five most important legal documents you should have by age 55: Healthcare Advance Directive, Living Will, Power of Attorney, Last Will and Testament, and Authorization to Access Electronic Records and Media Sites.

These are the documents that everyone says they’ll get to “eventually.” But “eventually” all too often turns to “never.” Setting a deadline of age 55 to draft these essential documents ensures that they’ll be ready before you need them—and avoid nasty and costly surprises.

With full descriptions of each document, explanations of why you need it, and sample documents you can adapt to your own needs, 5@55 is a must-have manual for the second half of life.

5@55 Media Kit

$12.95

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Put College to Work

How to Use College to the Fullest to Discover Your Strengths and Find a Job You Love Before You Graduate

by Kat Clowes, M.B.A.

College today is not preparing students for the modern job market—at a time when young people can expect to change careers five times or more, students are graduating with insufficient and obsolete job skills. The old rules for succeeding in college just don’t work anymore.

Put College to Work is a new kind of college guide, written by a Millennial for Millennials and designed for today’s world of uncertain employment, rapid career changes, and high student loan debt. The author knows first-hand what works and what doesn’t in today’s economy, both from her own experience as a student and her career as a college planning consultant. At a time when traditional college planning is failing to prepare students for working world, Put College to Work is a supremely practical guide to start building your career plan, your business contacts, and your job prospects.

Put College to Work shows how to identify your strengths, find the right career field and major to pursue, leverage your skills, and create your own opportunities. You’ll learn how to network to employers through your university’s career center, alumni association, and major donors, plus the industry and research connections of your professors.

Put College to Work presents a step-by-step plan to use the resources available to you in college (the resources you’re already paying for!) to enhance your education with practical experience, make connections with employers, market yourself as a dynamic and creative employee—and land a job before you graduate.

Put College to Work is the new rule book to how college really works today that will empower you to take action now to build your education, your career plan, your business contacts, and your job prospects.

 

About the Author: Kat Clowes figured out college the hard way. Having been a college student without a clue, Clowes spent ten years after graduation learning how she could have used her college resources to launch her career. After earning an M.B.A. and building a successful executive career, Clowes is now an independent educational consultant helping students use their time in college to gain meaningful employment after graduation.

$18.95 ($19.95 Canada) • Trade Paperback • 6″ x 9″ • 280 pages

ISBN 978-1-61035-253-6

BUSINESS & ECONOMICS / Careers •

BISAC BUS012000

 

Put College to Work Media Kit

$18.95

$14.50

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How Business Owners Can Fight Fraudulent Online Ratings and Reviews
by Daniel Lemin

Now Available!

Small businesses today live or die by their reputations on Yelp, CitySearch, Angie’s List and other online ratings and reviews sites.

Online reviews can make or destroy a new deli, salon, café or boutique in the very first weekend of business. Few business owners understand that their business can be permanently destroyed by a few bad reviews, and even fewer know the skills and tactics to effectively manage their online
reputations.

ManipuRATED offers business owners a guide to understanding how online review sites really work — and more important, how they can turn the tables and make online reviews an asset to their businesses.

Online reputation strategist Daniel Lemin brings transparency to the opaque world of online reviews, where reviewers may not be real people, undocumented algorithms decide which reviews to highlight, and review site operators frequently demand payment for good reviews. ManipuRATED exposes the shady manipulations that underlie the multibillion-dollar industry of online reviews and explains how the online reviews system is systematically biased against the businesses it covers.

ManipuRATED gives business owners the strategy and weapons they need to fight back against the corrupt online ratings system. ManipuRATED presents a step-by-step plan for improving online ratings. ManipuRATED teaches business owners how to track what people are saying about their businesses online; how to make every review, good or bad, a marketing asset; how to respond to reviews — and when not to; how to recruit your best customers to write fresh reviews; how to publicize good reviews; and more.

Both a warning and a call to action, ManipuRATED is a must-read for all small business owners who depend on online reviews.

About the Author: An early Google hire, Daniel Lemin was one of the first pioneers to realize the importance of online reviews to small businesses. Lemin is an acknowledged expert on digital marketing, public relations, and reputation management and is a consultant for prominent Fortune 500 companies.

$14.95 ($18.95 Canada) • Trade Paperback • 6″ x 9″ • 160 pages
ISBN 978-1-61035-262-8
Business/Internet Marketing • BISAC BUS090010 • Index

Manipurated Media Kit

 

$14.95

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Adventures of a 50-Year-Old Rookie Cop
by Mark Johnson

Available now!

What makes a fifty-year-old man quit a highly successful career in charity work to take on the low-paid, dangerous job of being a police officer?

When Mark Johnson left the United Way to become the oldest rookie in the Mobile, Alabama, police department, he didn’t just have to adjust to a new career—he had to adjust to an entirely new life of danger, violence,  and stark Moral choices.

Apprehensions & Convictions is Johnson’s explosive memoir of his second career as a cop. Going from fund-raising with socialites to confronting armed suspects in the streets, Johnson found that poverty and crime were no longer social issues but matters of life and death.

A civilized man whose first instinct is to help people in trouble, Johnson learned that some men can only be  subdued with brute force and some chronic criminals refuse to be redeemed. Defying the skepticism of his wife, the derision of the younger cops who called him “Pawpaw,” and his own self-doubts, Johnson rose to become a  detective and a highly decorated officer.

Apprehensions & Convictions also tells a personal story of how Johnson overcame his own demons to find a new sense of purpose and identity in midlife. From a troubled, drink- and drug-fueled youth, to dealing with both his birth and adoptive parents, to struggling to find a steady career path, Johnson’s story is of a man who found his courage and changed himself.

An intense narrative that sweeps from the frustrations of an over-privileged youth to the dysfunction of the Mobile ghetto to an armed standoff with an escaped cop-killer, Apprehensions & Convictions is a compelling new memoir of a remarkable life.

$18.95 ($23.95 Canada) • Hardcover • 6″ x 9″ • 334 pages
ISBN 978-1-61035-264-2

Apprehensions and Convictions Media Kit

 

$18.95

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PASSION PROJECTS FOR SMART PEOPLE

Turn Your Intellectual Pursuits into Fun, Profit, and Recognition
by Michael R. Wing, Ph.D.
Publication Date: November 1, 2017

Today’s workforce is highly educated and underemployed, and many of us are in jobs that don’t fully use our skills, talents and interests. Passion Projects for Smart People is a unique career guide that shows how to do serious intellectual work in your spare time — and turn side projects into career-building opportunities.

Written by a high school science teacher who has done field work in six countries, published in professional journals and worked with NASA, Passion Projects for Smart People provides a blueprint for leveraging your intellectual interests to develop your career and earn professional recognition.

Passion Projects for Smart People shows how to become an intellectual entrepreneur and launch your own academic, scientific and artistic projects. Author Michael R. Wing dives into the nuts and bolts of how he created his own research projects in marine biology, high altitude gardening, astrobiology and archaeology.

Wing also profiles others who have created fascinating projects in backyard science, nature surveys, history, art, anthropology, poetry, conservation and more. These projects have also earned their creators substantial conventional success: book publishing deals, museum exhibits, art commissions, opportunities to teach and lecture, paid positions on scientific expeditions, and even full-time employment.

Passion Projects for Smart People provides specific strategies for making your project a success: how to form alliances with institutions, collaborate with others, apply for grants and travel opportunities, publish your work, and teach and mentor others.

The perfect career guide for the era of the Ph.D. barista, the underpaid adjunct and the gig economy, Passion Projects for Smart People will help you take charge of your career and your life.

Audience: Career advice readers, aspiring and established professionals, and anyone seeking fulfilling work.

About the Author: Michael R. Wing, Ph.D., is a high school science teacher in Anselmo, California. He has done field work throughout the world and worked in collaboration with NASA, the University of California, the Mars Institute, the National Oceanic and Atmospheric Administration and the National Park Service.

$14.95 US • Trade Paperback • 6″ x 9″ • 180 pages
ISBN 978-1-61035-306-9

Available for pre-order. Will ship upon publication.

$14.95

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Subtitle: Practical Plans to Get Your Business Mobile in Just a Few Days for Just a Few Bucks.

Creating a successful mobile web presence is achievable with the tools found in this guide, without needing to learn a programming language or become a Web designer. Such a presence is now a necessity, rather than a luxury, for all businesses, organizations, and independent professionals to stay competitive.

This quick, practical, hands-on introduction to the nuts and bolts of using the mobile web to grow a brand, improve sales, and increase profits is written for lay people and avoids jargon and programming concepts. Time and money-saving solutions are presented, teaching technical novices how to quickly adapt their existing websites to the mobile ones and how to easily create mobile applications without having to learn to program.

Step-by-step instructions stand alongside real-world examples of successful mobile-web transitions, and advice on best practices is provided to help business owners, entrepreneurs, marketing professionals, and creative professionals create the presence they need to help their business flourish.

This is the PDF e-book edition!

$9.95

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This 36 page workbook is used by individuals wanting to learn even more about delegation and by participants in our training programs.

$19.95

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BOOTSTRAPPER’S GUIDE TO THE MOBILE WEB

Subtitle: Practical Plans to Get Your Business Mobile in Just a Few Days for Just a Few Bucks.

Creating a successful mobile web presence is achievable with the tools found in this guide, without needing to learn a programming language or become a Web designer. Such a presence is now a necessity, rather than a luxury, for all businesses, organizations, and independent professionals to stay competitive.

This quick, practical, hands-on introduction to the nuts and bolts of using the mobile web to grow a brand, improve sales, and increase profits is written for lay people and avoids jargon and programming concepts. Time and money-saving solutions are presented, teaching technical novices how to quickly adapt their existing websites to the mobile ones and how to easily create mobile applications without having to learn to program.

Step-by-step instructions stand alongside real-world examples of successful mobile-web transitions, and advice on best practices is provided to help business owners, entrepreneurs, marketing professionals, and creative professionals create the presence they need to help their business flourish.

Check out the e-book pdf version of this book!

$24.95

$15.95

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If You Want It Done Right, You Don’t Have to Do It Yourself! The Power of Effective Delegation

$19.95

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If You Want It Done Right, You Don’t Have to Do It Yourself! The Power of Effective Delegation

Includes: 
1 Hardcover Book
1 Workbook

$36.00

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If You Want It Done Right, You Don’t Have to Do It Yourself! The Power of Effective Delegation

Includes:
1 Audio Book CD
1 Workbook

$36.00

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The comprehensive guide for presenters to ensure a successful training program of If You Want It Done Right, You Don’t Have to Do It Yourself! The Power of Effective Delegation.

CD includes 75-slide PowerPoint Presentation to use in conjunction with Presenter’s Guide. PowerPoint software not required. Microsoft PowerPoint Viewer included on CD.

$395.00

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The learning program to help people in organizations train their employees.

Includes:

  • Want It Done Right Presenter’s Guide.
  • Want It Done Right PowerPoint Presentation CD
  • 11 Want It Done Right Workbooks (10 for participants; 1 for trainer).
  • 11 hardcover books of If You Want It Done Right, You Don’t Have to Do It Yourself! The Power of Effective Delegation.

$775.00

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This handy desk reference card lists the Six Steps to Effective Delegation — perfect to use as a checklist when delegating tasks.

$2.25

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If you’re 50 or older, it’s time for you to take control of your destiny and build the secure future you deserve. Start Your Own Home Business After 50 will show you how to take charge of your retirement income by building a successful and profitable business you can operate from the comfort of your own home.  Legendary business consultant and serial entrepreneur Robert W. Bly shows you how to leverage your skills and experience to achieve the income you’ve always wanted, be your own boss, and survive and thrive under any economic conditions.

Written for people who are old enough to already know who they are, Start Your Own Home Business After 50 doesn’t waste time on identity-building exercises, but instead pinpoints eight key business opportunities that are particularly suitable for after-50 entrepreneurs.

 

$16.95

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Five Ancient Principles of Leadership
by Jack Myrick
New Paperback edition. Publication Date: November 2015

 

Everything rises and falls on leadership. Leadership is the most critical ingredient in any organization. We all understand the importance of good leadership and know it when we see it, but describing or teaching  leadership is elusive at best.

A lot is written about leadership and its many philosophies. Words and phrases such as “hierarchal structures,”  “reframing,” “leader charisma,” “stewardship,” “stakeholders,” “lines of authority,” “distribution of power,”  “lateral thinking,” “implementation by objective,” “systems thinking,” “group cohesiveness,” and “transactional  leadership,” get bandied about.

Programs that somehow manage to be both complex and imprecise are offered as the path to effective leadership. But is being a good leader really all that complicated? Are there intricate techniques to be analyzed, mastered, and applied? Or, is it that great leaders are born, not made? The answer to these questions is, “absolutely not.”

With The Shipbuilder, speaker and business leader Jack Myrick shares five simple, time-proven principles that,  are guaranteed to make you an extraordinary leader. This delightful business management allegory set in ancient  Greece teaches the Five Principles of Leadership.

In The Shipbuilder, the reader will learn how to: 1) Get more done with fewer people; 2) Supervise less;  3) Build teamwork; 4) Decrease employee turnover; and 5) Improve everyone’s morale — including the  leader’s!

Audience: Business executives and managers, nonprofit organization leaders, academic leaders, political and  community leaders, clergy, business students, and everyone who needs to be a more effective leaders.

About the Author: Jack Myrick is president and founder of Management Solutions, a management training  company, as well as head of Myrick Enterprises, a restaurant development group.

“Five valuable lessons in leadership that could profitably be tattooed inside the eyelids of managers everywhere.”   —Daniel Hood, Accounting Today

Available for pre-order now. Publication date: November 15, 2015

$12.95 ($13.95 Canada) • Trade Paperback • 6″ x 9″ • 96 pages
ISBN 978-1-61035-255-0

$12.95

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A handbook for marketers and business owners to use in deciding how to employ the new social media for online marketing.

 

 

$15.95

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$14.95

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Ignite Your Passion for Promoting Your Products, Services, and Even Yourself!

$15.95

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A Marketer’s Guide to the New Social Media

$16.95

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Subtitle: “Your Guide to Writing and Publishing Books, E-Books, Articles, Special Reports, Audio Programs, DVDs, and Other How-To Content”

How-to writing is the easiest and most lucrative field an aspiring writer can enter— and copywriting legend Bob Bly is sharing his secrets to how anyone can become a successful how-to writer.

How to Write and Sell Simple Information for Fun and Profit is a step-by-step guide to building a profitable new career that’s ideal for career changers, retirees, and anyone looking for a supplemental income. You don’t have to be a great writer. You don’t have to be the leading guru in your field. But if you’re curious, enjoy learning new things, and write clearly, you can easily become an expert author who successfully publishes and sells your work.

$15.95

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$14.95

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Subtitle: “How Savvy Entrepreneurs, Large Corporations and
Others Are Making Money While Saving the Planet.”
As consumers demand planet-friendly products and investors look for “green companies” to put their money into, more and more businesses are actively seeking ways to fill this demand. Whether their initial motives are altruistic or not, entrepreneurs, venture capitalists, and corporate leaders are finding a huge market for green goods and services. Bottom line: Global warming is good for business.

$24.95

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Returns and Exchanges

It's our goal to make sure you are completely satisfied with your purchase. If within 30 days of purchase you are not satisfied for any reason, you may return your purchase for a full refund (excluding postage). Or we can arrange an exchange for a new product. We can only accept returned products that are in good condition. Ship returns to Linden Publishing, 2006 S. Mary St., Fresno, CA 93721. If you have any questions regarding returns, exchanges, or refunds, please call 1-800-345-4447.